Setting a new standard of care and customer service for our industry.
The Senior Helpers executive team provides leadership and support to our franchise community while embracing our company core values and vision to be your community’s leading home care company, setting a new standard of care and customer service for our industry.
Peter co-founded SH Franchising with Tony Bonacuse in 2002 and is the current CEO for Senior Helpers. He has led the organization to become a national leader in non-medical in-home care for seniors. He also serves as the President of the Home Care Association of America’s board of directors. He has devoted his career to helping in-home care excel and to improve service at all levels.
Robert Sharkey (“Sharkey” for short) has held many high level finance and operation roles in the past 15 years. Sharkey joined Senior Helpers in 2013. Prior to joining, he spent 10 years working in the healthcare arena across several business lines including Medicare, private duty nursing, and companion care. His expertise over the course of his career has been working individually with the field offices and giving them the tools as well as the financial insight on how to become a more profitable and efficient operation.
Chuck Sullivan joined Senior Helpers as the CMO in February 2018. He leads the efforts to advance Senior Helpers’ strategic vision, strengthen the collaborative relationships with our franchise owners and fuel growth. He is a seasoned senior executive who brings decades of experience helping leading organizations evolve, scale and transform.
Chuck comes to SH from K12, Inc., a leading technology-based provider of online education, where he served as executive vice president and chief marketing officer. Previously, Chuck served as senior vice president global online services at Hilton Worldwide. In this role he had global responsibility for managing online services across 10 brands with more than 3,900 franchised properties in 90+ countries. Chuck has also worked at Chrysler, LLC and Ford Motor Company in a variety of leadership roles.
Sullivan holds an MBA from the Wharton School of the University of Pennsylvania and a Bachelor of Arts degree in Marketing from Michigan State University.
Rob joined the Senior Helpers Franchise Development team in 2016. He works closely with franchise candidates to guide them through the Discovery and Orientation process and provide a thorough overview and guidance of how to become a Senior Helpers franchisee. Rob has over 20 years of sales/sales management experience with an outstanding track record in the franchise sales space as well.
Christina has been the VP of Training for SH Franchising for more than nine years. She has over 25 years of training and teaching experience, primarily with franchise organizations. Christina has created numerous training programs on a variety of topics for families, employees, managers, and business owners, including our award-winning Senior Gems® and Parkinson’s Care programs.
Mari moved into her position as VP of Business Development in January 2010 after working as the Senior Business Consultant and Director of Field Services for SH Franchising. Mari’s primary responsibility is to manage the Business Development team, resales, and provide operations support to the field. She has more than 10 years of leadership, operational, and management experience in the franchise space, in addition to more than 14 years as a successful business owner and entrepreneur.
Mike brings over 25 years of experience in IT and business management to Senior Helpers. His focus has been driving business growth and process improvements by providing sound technology solutions. He is a specialist in the areas of business process re-engineering, capital project management, software-system design, multi-vendor system integration, and resource planning.
Mike joined Senior Helpers in 2017 and is tasked with promoting the value of home care within the health care space. He develops programs, partnerships, and alliances that allow Senior Helpers to effectively support care transition, care coordination, and quality-based outcomes for seniors. With over 15 years of experience in the health technology and aging spaces, Mike is a true asset to our leadership team.