What Makes a Senior Helpers Home Care Franchise Different From the Competition

What Makes a Senior Helpers Home Care Franchise Different From the Competition

March 13, 2024 By Rob Cantrell
Categories: Franchise Investment

If you are about to invest your time, energy, and money into purchasing and running a home care franchise, you’ll want to be sure to choose the best one from all the available options. Fortunately, it’s not difficult to identify the franchise brand that provides unique benefits for franchisees, as well as an exceptional range of high-quality services for clients. 

At Senior Helpers, we are proud to be one of the top-rated brands in the industry and have made it possible for hundreds of entrepreneurs to become successful business owners while following their passion for helping others. If you’re ready to learn more about what makes us stand out from the competition, take a look at some of the factors that differentiate our franchise brand below.

  1. We are one of the most affordable home care franchise options.

We make it possible for new business owners to make the most of their investment and achieve their dreams without breaking their budget. By maintaining low upfront costs and reasonable ongoing fees, we are lowering the barrier to entry to the home care market and thus helping ensure the growing demand for senior care services can be met by compassionate, hardworking individuals.

  1. We provide extensive training and one-on-one coaching.

Thanks to the comprehensive nature of the training we offer for new franchisees, you don’t have to have experience in senior care, health care, marketing, or business management to open a successful home care franchise. 

We’ll cover all the bases and expand your skill set through more than 110 hours of online and in-class training. Furthermore, our one-on-one coaching opportunities with experienced members of our support center team will help you maintain confidence and put your best foot forward as you get your business up and running.

  1. We create tailored marketing plans for each franchisee.

The right marketing strategy can make or break any business. That’s why we take it upon ourselves to work with each new franchise owner and create tailored marketing plans specific to their local area. Called “Off to the Races,” these one-of-a-kind marketing and lead generation plans set new franchisees up for success from the very start.

  1. We minimize the stress of staffing.

Staffing can be one of the most challenging areas for home care franchises, both for those who have just set up shop and those who have been in business for years. To help ensure our franchisees can focus on the bigger picture rather than getting caught up in the minutiae of staffing, we offer time-saving staffing referrals and maintain a streamlined HR system. 

We have a vigorous lead generation and job posting effort, utilizing websites like Indeed, Hireology, Career Builder, A Place for Mom, Care.com, and others. Each franchisee receives, on average, more than 80 caregiver referrals allowing them to focus their time and energy on the client side of the business, not recruitment.

Plus, our brand’s status as a Great Place to Work® makes it more likely that high-quality caregivers will choose to work at Senior Helpers franchises over competing home care agencies.

  1. We offer a unique range of services.

Our franchisees have the benefit of being able to provide their clients with specialized services and exclusive programs. Take for example use of our LIFE™ Profile assessment system, which helps lower hospitalization risks and promotes personalized care. Other programs of note include our Senior Gems® program for clients with Alzheimer’s and dementia, as well as services that cater to veterans and individuals who have been diagnosed with Parkinson’s disease. When families know that you offer services that are just as unique as the needs of their loved ones, you’ll be sure to stand out from the competition.

Become part of our one-of-a-kind home care franchise family! To learn more about purchasing a franchise from Senior Helpers, simply contact us online or reserve a call with one of our team members.