Senior Helpers Franchise In-Person Training: What to Expect?

Senior Helpers Franchise In-Person Training: What to Expect?

February 15, 2023 By Rob Cantrell

If you’re excited about the prospect of owning an in-home care franchise but lack the know-how or experience to confidently run this type of business, there’s no need to worry. Senior Helpers® franchise in-person training is designed to help you get up to speed on industry best practices and develop the skills needed to run a thriving business in senior care.

Our in-person training consists of a 60+ hour program conducted over a period of six days at our corporate headquarters in Towson, Maryland. This phase of new franchisee training can only be initiated after the completion of 55 hours of online training. Once you’ve acquired a solid foundation of knowledge through your remote training, you’ll be ready to take on the more advanced topics that arise during the in-person training process.

An Introduction to Senior Helpers Franchise In-Person Training

As a franchise brand with over 300 locations across the country, we know many new franchisees feel anxious about stepping into the role of a business owner with the responsibility of managing the care of vulnerable elderly adults. Our in-person training program is designed to relieve this anxiety and prepare you for what lies ahead. That way, you can hit the ground running when your business opens and start providing high-quality support for older individuals from day one. 

We believe this in-depth training is essential to the success of our franchisees, which is why all of the direct costs for classroom training are covered as part of the initial franchise fee. However, it’s important to note that franchisees are responsible for any indirect costs related to classroom training, such as travel and living expenses, which range from $1,500 to $3,000 on average.

Topics Covered in Senior Helpers Franchise Classroom Training

Your in-person training will be conducted by industry experts. It will provide crucial instruction in time-tested strategies for managing the various aspects of your senior care business. 

In addition to growing your knowledge about franchise operations through this week-long training program, you will also have the opportunity to converse with other franchise owners and start building relationships with our corporate team. 

Here’s a day-by-day look at what you can expect from your training at our headquarters in Towson:

  • Day 1. We’ll conduct important introductions and get you familiar with the many services that Senior Helpers locations offer. We will also provide details about key referral sources, recruiting and interviewing caregivers, and caregiver orientation.
  • Day 2. On the second day, we’ll focus on marketing. Topics covered will include generating leads, marketing collateral, public relations, creating a local marketing plan, and more.
  • Day 3. Day three goes in-depth on dealing with incoming service inquiry calls and also details strategies for overcoming objections.
  • Day 4. On day four, we give a broad overview of our data-driven LIFE Profile tool and the various aspects of the assessment process.
  • Day 5. Day five continues with the topic of the LIFE Profile, covering scoring and care plan development, as well as the important elements of scheduling and paperwork.
  • Day 6. The final day of in-person training includes a deep dive on sales strategy, action plans, and leading referral sources.

What to Expect After You Complete In-Person Training

Once you’ve completed both the online and in-person training programs, you’ll be well-versed in all the aspects of running a successful Senior Helpers franchise location. Of course, your education in business ownership and senior care won’t stop there. Our team delivers continuous support and important opportunities for growth well after franchisees complete their training and open their businesses. 

We’ll also work closely with you as you prepare to launch your business in the following ways:

  • Walking you through site selection, licensing, and office prep
  • Making the caregiver recruitment process as efficient as possible
  • Kickstarting your launch with an “Off to the Races” marketing plan
  • Providing direct client leads through our valuable referral program

Learn more about franchising with Senior Helpers today. Just contact us online or go ahead and schedule a call to get the conversation started !